Led the redesign of the website for CNY Sound, a mobile DJ service, with the objective of enhancing its online presence and increasing client bookings for weddings, parties, and private events. The original site lacked engagement and functionality, limiting the service's growth and outreach.

‍

Methodology and Solutions

‍

Challenges: The previous website was not user-friendly, lacked a clear content structure, and did not effectively communicate the range of services offered. It also lacked interactive elements for booking or lead capture and was not optimized for search engines, resulting in limited visibility.

‍

Approach: Developed a visually appealing and responsive website design that prominently featured CNY Sound's services and showcased past event experiences. The new structure was designed to be clear and engaging, incorporating effective SEO strategies to improve local search visibility and attract more potential clients.

‍

Solutions: Created new site sections, including an engaging homepage, comprehensive service descriptions, a gallery showcasing past events, and an interactive booking inquiry page to streamline the client engagement process. Added a blog to boost SEO and drive organic traffic. The redesigned website led to a significant increase in client inquiries and bookings, strengthening CNY Sound's digital presence and market reach.

‍

The project successfully enhanced the website's functionality, usability, and visibility, supporting CNY Sound’s growth objectives.

‍