Led the development of a new digital platform for Izzy Neutron, a local EDM artist, with the primary objectives of increasing music streams and enabling professional collaborations. The project focused on designing a visually engaging website that integrates seamlessly with music streaming platforms and social media channels.

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Methodology and Solutions

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Challenges: The existing online presence was dispersed across multiple platforms, resulting in limited visibility and reach. The new site needed to centralize content, serve as a comprehensive music portfolio and professional showcase, and be easy to update.

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Approach: Developed a content structure that included a home page, a detailed artist biography, a music portfolio, an events calendar, a downloadable media kit, and a section dedicated to collaboration opportunities. The site emphasized accessibility and followed SEO best practices to maximize reach and provide straightforward navigation.

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Solutions: Utilized Webflow CMS to build the new site, incorporating subtle animations and preloading elements to enhance the user experience. Integrated with Spotify, SoundCloud, Instagram, and other platforms to allow easy access to music and social media content. Designed the site to support continuous updates with new media and content, increasing visibility and facilitating professional connections.

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The project resulted in a cohesive, modern web presence that aligns with Izzy Neutron's artistic vision, enhances visibility across platforms, and supports ongoing professional growth and opportunities.

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